Minecraft joins the Clickeez universe in Spring 2027

Goliath has announced a partnership with Minecraft, as Clickeez continues to grow with another new licence. Clickeez Minecraft will launch in Spring 2027, with the new products joining Toyrock’s Clickeez range across the Nordics.

Clickeez combines collectible figures, blind box surprises and the satisfying click experience familiar from mechanical keyboards. The Minecraft collection brings one of the gaming world’s most iconic brands to the concept, offering fans a new way to collect, trade and click with familiar Minecraft characters.

Clickeez has rapidly grown into an international collectible phenomenon. According to Goliath, more than 50 million Clickeez have already been sold worldwide. The brand’s own social media channels have generated over 200 million views, while fan-generated content on TikTok and Instagram has surpassed 170 million views.

Clickeez Minecraft arrives at just the right time: the new A Minecraft Movie Squared will premiere in July 2027. The first A Minecraft Movie grossed approximately $960 million worldwide, and the sequel will once again put Minecraft firmly in the spotlight in Summer 2027.

On our website: Clickeez continues to grow – popular Series 3 and Hello Kitty & Friends arrive in Finland