Your one stop destination for any playful moment

We’ve all felt it. That flutter of excitement deep in your belly when you unwrap the doll you wished for. The thrill of landing your toy car perfectly off a jump for the first time. Or the pure joy when you were handed a big yellow balloon. Do you remember those moments? That’s the kind of magic we’re here to create.

Toyrock Group is your one-stop destination for any playful moment. We bring play and celebration to life with an inspiring selection of toys, games, balloons and party supplies – all designed to spark connection and joy. With global partnerships like Mattel, Clementoni and Amscan, combined with our own carefully crafted private labels, we’re here to deliver quality, creativity and endless fun.

We engage with consumers through partnerships with leading retailers, vibrant party stores, dynamic event operations, and a growing e-commerce presence. Our team of play and party professionals in Finland and Sweden share a passion for creating memorable experiences. Together, we’re driven by teamwork, the courage to challenge the norm and the energy to make things happen.

In a fast-moving world, we believe in slowing down to enjoy the simple joys of play and celebration. Toys and party items spark imagination, create connections and cherished memories.

From small surprises to grand celebrations, Toyrock Group brings play and joy to life. Let’s make it unforgettable!