Up to 80% of families with children know Lasten Suuri Lelukirja!
According to a survey conducted in December 2022, Lasten Suuri Lelukirja (the Children’s Great Toybook) has remained the best-known toy catalogue and it has increased… Read More

According to a survey conducted in December 2022, Lasten Suuri Lelukirja (the Children’s Great Toybook) has remained the best-known toy catalogue and it has increased… Read More
We are pleased to announce that we have started cooperating with The Association of Friends of the University Children’s Hospitals (Lastenklinikoiden Kummit). The cooperation started… Read More
Evolver Fund I has on 23 May 2022 acquired a controlling interest in Turku-based Toyrock Oy, a leading importer, marketer and distributor of toys, games… Read More
The Cry Babies Magic Tears series, released in Netflix in April 2022, has had a great reception in Finland. The series has now been on… Read More
The spring’s most anticipated toybook Lasten Suuri Kesälelukirja has been delivered to 170,000 households, and families. There are almost 150 pages of familiar toy classics,… Read More
Escape Rooms made their worldwide breakthrough in the 2010s and have gained since popularity as a leisure activity among friends, families and work-teams. Read More
According to a survey conducted in December 2021, the toy book, Lasten Suuri Lelukirja, is once again the best-known toy catalogue in Finland. According to… Read More
From the Kitoons Suomi YouTube channel you will find kid-friendly videos and many exciting adventures in Finnish. Step in to the Kitoons Suomi world and… Read More
The summer version of the biggest and the most popular toy publication is being delivered to 170,000 families this week! Once again, we have picked… Read More
Eternally young Ken is celebrating his spectacular 60 years journey by dressing up to three different outfits. Since the launch of Ken doll in 1961,… Read More